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Voucher Placement strategy

Here's proven way to get new clients. It's an approach which I have used before to get referral clients in the beauty market and it works well. 

You are going to partner with businesses who are in a similar market to Reiki. For example (but not limited to):

  • Beauticians​
  • Massage therapists
  • Hair stylists
  • Acupuncturists

Your goal is to be able to place a discount voucher for a Reiki treatment with the business. You ask the owner of the business to recommend a Reiki treatment and give your voucher to their clients.

​For every referral you agree to pay the business a fixed amount. I would make it an attractive amount for example 70% of the treatment price. Remember you do not need to make much profit on the first treatment but you need to get new customers in the door.

How will you do this? Very simply you will approach the business owner and ask them if they would be interested in working together with you and making some extra money each time a a new customer comes to you for a treatment. 

You really need the owner or manager to actively recommend your Reiki treatments. It's not enough just to have some vouchers lying around in their office gathering dust. To create an enthusiastic partner who will actively tell people about you, give the business owner a free treatment. Then if they liked it ask them to give the voucher to people who they feel will benefit the most from a treatment. Most people love a Reiki treatment and if its the first time they have had one it's often a memorable experience that they are more than happy to talk about.

Make sure that you have a good administration system in place so when you get voucher in from a business you know which business partner it comes from. Record the name of the person redeeming the voucher and the date. Agree how often you will make payments. Send a clear monthly overview to your partners.

To give you an extra boost we have created a Reiki voucher for you to use with this technique. You can download the PSD file and you are free to personalize it as much as you like.


Get the Reiki voucher here. You can download the PSD file and you are free to personalize it as much as you like. Your local printer or copy shop will be able to add your business detail and print it out for you.

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